Melody Kang - Product Manager Portfolio

DESIGN

Highlighting a diverse portfolio of design work, spanning graphic design, product development, branding, and packaging to create impactful and cohesive solutions.

A collection of tech gadgets and accessories displayed on a wooden surface including a laptop covered with various tech-related stickers, two smart speakers, a smartphone, smart watch, and wireless earbuds.

Graphic

A collection of tech gadgets including a laptop, smartphone, smartwatch, and wireless earbuds placed on a white surface. A large green leaf partially covers the items, adding a touch of nature to the arrangement. A wooden board is partially visible underneath the leaf.

Product

A small electronic device labeled with the words 'NEBRA ANYBEAM' lies on a patterned carpet. Surrounding it are various other electronic accessories including a power adapter.

A sleek electronic device with a metallic, iridescent surface standing next to a colorful product packaging box. The device is reflective and appears modern, with branding visible on its body. The background is softly blurred, adding depth to the image.

Logo

Packaging

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Graphic Design

Crystal By Design

NZXT

Event & Marketing Assets

Lollicup

Event & Marketing Assets

Product Design

Gaming Headphones

Freelance Design Study

Product Direction 2 - Premium

Product Direction 1 - Gaming

Redefining Headphones for Comfort and Style

Competitive Design Study

This project began with an in-depth analysis of consumer needs and competitive offerings to address a significant gap in the market: gaming headphones tailored for female audiences. By studying user motivations like comfort, style, and quality, and frustrations such as poor usability and lack of appealing designs, I identified opportunities to create sleek, lightweight headphones that combine functionality with personal expression. Competitive research across brands highlighted areas for differentiation in design, usability, and material choices, ensuring the final product stood out in a crowded market.

Designed for female gamers, this direction focuses on creating lightweight, ergonomically sound headphones with sleek profiles and softer curves. Prioritizing comfort for long gaming sessions, the design blends functionality with aesthetics, offering a better fit and enhanced usability.

Inspired by feminine style and everyday accessories, this direction reimagines headphones as a fusion of functionality and fashion. Featuring interchangeable headbands and luxurious materials like brushed steel and quilted leather, the design appeals to users seeking both quality and personalization.

Logo Design

Packaging Design

Wine Label

Freelance Project

Designed a unique set of wine labels blending Chinese and Spanish cultural elements to celebrate the heritage of a modern winery. The project emphasized a harmonious fusion of historical motifs and contemporary design, incorporating iconic patterns, colors, and symbols from both cultures to reflect their rich traditions while appealing to a modern audience.